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Clipping

Clipping is getting paid per view for short clips of long videos

A clipper takes a podcast, a stream or a launch video, cuts the best 15 to 60 seconds out of it, and posts the clip on TikTok, Instagram Reels or YouTube Shorts. Brands fund campaign pools and pay every clipper a set rate for the views their clips get. This page is the map of everything we have written about it.

Start clippingSee live campaigns

$0

follower minimum. Pay is per view.

$25

welcome bonus on your first clip ($50 for UGC creators).

10%

brand fee, charged on top. Clippers get the full rate.

30

day tracking window per clip, and a 30 day hold before withdrawal.

How a clipping campaign works

  1. 1

    A brand funds a pool

    They set a rate per 1,000 views, a cap per clip and the rules, and hand over the footage. The budget is a hard ceiling.

  2. 2

    Clippers cut and post

    Short vertical clips from the footage, posted to TikTok, Reels and Shorts from the clipper's own verified accounts.

  3. 3

    Views are read from the platform

    Each clip link is submitted and its view count is fetched from the app, first right away and then on a schedule. No screenshots.

  4. 4

    The brand approves, the clipper is paid

    Approved earnings land in a balance, unlock after 30 days, and are withdrawn to PayPal or a USDC or USDT wallet.

Why it works for both sides

Short video apps show every new clip to a small test group of strangers and only push it further if people finish it. Followers barely matter. One long video cut into twenty clips is twenty separate chances, and a brand new account can land a clip with 300,000 views in its first week. That is why clippers can earn without an audience.

For a brand, fifty clippers posting five clips a day is 250 posts a day, each with its own test group. No single sponsored post can do that, and the brand only pays for views that actually happened. The pool is funded up front, the campaign closes itself when the pool is spent, and anything unspent comes back.

The one thing the whole system depends on is that the view counts are real, which is why every count is read from the platform, every clip comes from a verified account, spikes and drops are flagged, and earnings wait 30 days before they can be withdrawn. How view tracking works has the details.

Questions people ask first

All 20 questions
QuestionsWhat is clipping?Clipping means cutting short moments out of longer videos and posting them as vertical clips. Here is how it works and why brands pay for it.Read the answerQuestionsHow much do clippers make?Clipper income depends on views, the campaign rate and the per clip cap. Here is the real math, with worked examples and no made up averages.Read the answerQuestionsIs clipping legal?Clipping is legal when you have the right to use the footage. Campaign footage comes with that right. Clipping random streamers without asking is where people get in trouble.Read the answerQuestionsDo you need followers to start clipping?No. Clipping pays for views, and short video apps show clips to people who do not follow you. Here is why a new account can earn, and what to do in week one.Read the answerQuestionsWhat does CPM mean in clipping?CPM is the amount paid per 1,000 views. A $1 CPM clip with 50,000 views earns $50. Here is how caps, minimums and pools change that number.Read the answerQuestionsHow do brands know the views are real?View counts are read from TikTok, Instagram and YouTube directly, rechecked on a schedule, and screened for spikes and bot patterns before any money moves.Read the answer

Longer reads

The blog
BlogWhat clipping is and why brands pay for itA plain explanation of clipping: who does it, what a clip is worth, why a brand would rather pay 200 clippers per view than one influencer per post, and how the money moves.Read the articleBlogHow to start clipping with zero followersA four week plan for a brand new account: set it up so brands approve you, pick one campaign, post three clips a day, and read your own numbers so week four is better than week one.Read the articleBlogHow clipping campaigns pay: CPM, caps and pools explained with numbersThe four numbers on every campaign card (rate, cap, minimum, budget) and exactly how they turn views into dollars, with worked examples for creators and a cost breakdown for brands.Read the article

Using The Creators Club

All 17 guides
GuidesCreate your creator accountThe five signup screens on The Creators Club, what each one is for, what happens right after, and the two things worth doing before you post anything.Read the guideGuidesSubmit your first clipFrom posting to submitting: which link to paste, what the note is for, what happens the moment you press submit, and what the first day of tracking looks like.Read the guideGuidesFund and launch a campaignEvery field on the new campaign form, what creators see from each one, how funding from your balance works with the 10% fee, and what happens the moment the campaign goes live.Read the guide

Post your first clip and get the welcome bonus

No follower minimum. Pick a campaign, post from your own account, and the views turn into a balance you can withdraw.

Start earningSee live campaigns